Engaging your website visitors matters if you want to build loyalty and drive conversions.
Achieving consistently high user engagement requires an audience-first approach based on data that reveals what your audience likes, what they don’t, and how to match your message with consumer preferences.
What is user engagement, exactly? More importantly, which user engagement metrics should you focus on to understand how people interact with your brand? In this article, we’ll explore the answers to these questions and more.
Continue reading → What Is User Engagement? Top 10 Metrics to Track and Improve